Sony Expansion in the Philippines

Sony Expansion in the Philippines

Sony Corporation, headquartered in Tokyo, Japan, has been around since 1946. Through the years, the company has continued to innovate and offer top-notch products and services worldwide. One of Sony's most significant milestones in history was achieved when it released the first transistor radio in 1955; soon, it followed that up with the first all-transistor TV in 1959. These items helped put Sony on the map as a top innovator and industry leader.

Sony has been making exceptional products since 1946, when it was established by Masaru Ibuka and Akio Morita in Tokyo, Japan. Since then, it has grown to employ more than 10,000 people worldwide. The employees have worked to design and build the Sony we know today. One of Sony's core principles is its focus on freedom to create; this ensures every employee can contribute their unique perspective without worrying about what others think of their ideas or opinions.

Yes, Sony has done a lot to make its mark in Japan and around the world. However, it hasn't forgotten its roots – the Philippines, where Masaru Ibuka and Akio Morita founded it. Indeed, Sony Philippines, as it's known today, began when Ibuka and Morita launched the Tape & Reel Works. This was before they moved to Tokyo in the 1950s to found what eventually became one of Japan's biggest electronics companies.

Although Sony is established as one of the most popular tech brands in the world, it hasn't always been that way. The company has struggled to establish its name in the consumer electronics industry. As noted, Sony Corporation started after World War II when it was founded as Tokyo Tsushin Kogyo Kabushiki Kaisha (Tokyo Telecommunications Engineering Company). The founders were engineer Masaru Ibuka and entrepreneur Akio Morita who, along with a staff of 14 employees, set out to develop electronic products.

Recently, Sony announced they would be consolidating their Manila office and moving to a new state-of-the-art headquarters. The news was a huge surprise to many. Sony has been around for decades but needed a fresh start to continue growing. The new Sony International Manila headquarters is a huge step towards regaining the Philippines' position as a regional video game and entertainment hub. Yes, few companies have influenced the global economy as much as Sony Corporation.

The innovative Japanese company gradually made household names of famous products such as Walkmans, televisions, and cameras. It's no surprise that Sony's influence rapidly spread across the world, including to the Philippines. While Japan and South Korea might come to mind first when you think about Asian countries with high penetration of technology and highly sophisticated culture, the Philippines is an important player in this area. How did it all start?

Well, 150 years ago, a samurai named Masaru Ibuka came up with the idea of a recording studio. This marked the start of Sony Corporation. Today, Sony continues its tradition by providing people around the world with innovative technologies that make their lives enjoyable. As noted, Sony recently opened its newest branch, located at the heart of Makati City, Philippines. The experience for both customers and employees will be enhanced with the new space, which includes a dedicated Experience Center -bringing Sony's employees together- and a state-of-the-art sports medicine centre.

Essentially, Sony is a multinational conglomerate corporation with subsidiaries and affiliates in over 160 countries. It specializes in electronics manufacturing, the production of television sets, computers, mobile phones, video game consoles, cameras, music recorders and calculators, among other products and services. Sony's contribution to the Philippines' economy has helped the country become a top global outsourcing destination. The company employs more than 28,000 employees in different branches; many work in outsourcing services, assembling electronic products and manufacturing telecommunications devices such as CDMA handsets, PDAs and Cyber-shot digital cameras.

Sony has seen steady growth over the years—not just in its business interests- but in its commitment to the community. The company has worked diligently to improve lives and communities through its presence in the Philippines. Over the decades, Sony Philippines, Inc. has brought innovation and technology to the people of the Philippines.

The company has opened two major manufacturing facilities in the country and employs thousands of locals in several plants. The employees make and assemble products ranging from home electronics to mobile devices, as well as several other cutting-edge technologies. In addition to these facilities, Sony has other offices around the country- in cities like Manila, Cebu, Bacolod, and Davao- that support local marketing and sales efforts.